When it’s time to empathise, you can be right there
Communicating condolence and sympathy in a digital card isn’t easy, but here are three ideas to help you navigate the journey.
- Choose a gentle design.
Select soft, understated imagery and avoid animations, loud colours or anything flashy.
- Send privately.
Use a direct email or message rather than a public post, which allows space for personal grief. A group message may seem less befitting.
- Don’t worry about perfect words.
A short, sincere message is enough, and an offer of practical help is often welcomed.
Select soft, understated imagery and avoid animations, loud colours or anything flashy.
Use a direct email or message rather than a public post, which allows space for personal grief. A group message may seem less befitting.
A short, sincere message is enough, and an offer of practical help is often welcomed.